Case Study

Brava Synthetic Cedar Roof Replacement in Smithtown, NY

A Signature Roofing Project by Rapid Roofing

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PROJECT DETAILS:

Neighborhood:

Smithtown, NY · Suffolk County

Color:

Aged Cedar

Scope

Full roof replacement + exterior upgrade

Architecture

Curved dormers, multi-plane roofline

Valleys

Open copper

The hard part

A custom install method for curved dormers

Also completed

Cedar siding repair · Detached shed re-roofed in matching Brava · Mahogany deck railings

He wasn't buying a roof. He was buying the last one.

The homeowner came to us with one requirement that shaped every decision after it: he plans to be in this house for decades, and he did not want to think about the roof again while he lives there.

He loved natural cedar – the texture, the way it silvers, the way it belongs on a house like this one. What he did not love was the maintenance calendar and the replacement clock that come with it. So the brief was easy to say and hard to deliver.

The look of cedar. Without the short lifespan of cedar.

How we got to Brava

We did not open with a product. We started with the finished house and worked backwards from it.

  1. We spent real time with the homeowner on what “done” should look like — before any material was on the table.
  2. From there we narrowed the roofing system down to one: Brava Synthetic Cedar.
  3. Then came the details most estimates skip — Colors, flashing style, flashing metal.
  4. And finally the install method, section by section, because not every part of this roof could be laid the same way.

Brava gave the cedar profile our client wanted with a composite lifespan he will not have to plan around. From the driveway it reads as cedar.

Getting the specification right took several weeks. Multiple contractors were bidding. The homeowner was doing his homework, as anyone should on a project this size.

The part nobody else wanted to do: curved dormers

This house has curved dormers. Brava synthetic shake is a rigid product – it is not made to bend around a radius, and there is no manufacturer’s instruction sheet for doing it.

The usual solution is to change the design: flatten the dormer, switch material on that section, or talk the homeowner out of the detail entirely.

So our crew developed a custom installation method for running Brava across a curved dormer – one that lets the shake courses follow the radius cleanly, holds the water line, and does not read as a workaround when you look up at it.

It is rare work. It is also the first thing you see from the driveway, every single day.

No other roofing company has accomplished this installation before. The craftsmen at Rapid Roofing invented the method, creating a way to run rigid synthetic shake across the curved dormers without changing the home’s original design.

Everything the roof touches

Open copper valleys

A design decision, not just drainage. Copper goes on bright, then patinas down through bronze into a deep green-brown over the years.

Cedar siding repairs

The siding was repaired and matched so the walls and the new roof read as one surface. A new roof over tired siding just makes the siding louder.

A matching roof on the pool house

The pool house was re-roofed in matching Brava shake and Aged Cedar. The detached shed received the same material, creating a consistent finish across the property.

Mahogany deck railings

Added as part of the wider exterior upgrade. It is the piece that took this from a roof replacement to a finished house.

Why the install was boring — and why that was the point

On a project of this size, surprises are the enemy. So we spend the time before the first piece of material goes on.

01

The walkthrough

Before installation started, our VP Mike Meinardus and Operations Manager Ryan walked the whole project with the homeowner – Colors, flashing spec, install method per roof section, sequence, and exactly what finished would look like.

02

The build

The homeowner had a direct line to Ryan and to the project lead for the entire install. Every upcoming phase was talked through before it started. Nobody had to ask what was happening tomorrow.

03

The Changes

He added work as the project went on, the way homeowners do once they can see it coming together. The crew absorbed it – scheduled it, priced it, explained it, built it – without pushing the finish date.

“By the time the first shake went on, everyone already knew the game plan.”

The results

Roofing isn’t just maintenance, it’s legacy protection.

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Before
After

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The people who did the work

Rapid Roofing is a family-owned company that has been on Long Island roofs for more than three decades. A project like this one does not come down to a product catalog. It comes down to whether the people on the roof care about the two inches where the copper meets the shake.

Four things we do not negotiate on:

Simplicity

One plan, one schedule, one team you can reach. You always know what is happening this week and what is happening next.

Transparency

Scope, specification and price are on the table before we start. Changes get explained and agreed, not slipped into an invoice.

Compassion

This is where your family lives, not a job number. Your property, your landscaping and your time get treated that way.

Exceptionalism

Curved dormers in synthetic shake had no playbook. We wrote one rather than talk the homeowner out of his own house.

Our Big 3 Guarantee

Stress-free, easy experience

Economical, affordable payments

Exceptional, world-class installation

Gallery

Roofing in Smithtown, NY

Smithtown roofs take a specific kind of beating: salt in the air off the Sound, nor’easters coming in sideways, heavy tree cover dropping debris and shade onto north-facing slopes, and a freeze-thaw cycle that finds every seam. Add the older colonial and shingle-style homes across Smithtown, St. James, Nissequogue and Head of the Harbor, and you get a lot of roofs where the architecture is worth protecting properly.

That combination – coastal exposure plus architecture worth keeping – is exactly where synthetic shake earns its price. Rapid Roofing works across Nassau and Suffolk from five Long Island offices.

Similar Roof Transformations

Brava Synthetic Spanish Tile // Glen Head
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Brava Synthetic Cedar // Bayport
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Metal // Water Mil
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Metal // Queens Village
Brava Synthetic Cedar // Smithtown
Brava Synthetic Cedar // Bridgehampton
Brava Synthetic Cedar // Glen Head
Brava Synthetic Cedar // Orient Point
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CertainTeed Presidential Shingles // Moriches
Metal // Oakdale
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Metal // Oyster Bay Cove
Brava Synthetic Spanish Tile // Northport
Brava Synthetic Slate // Amagansett
Brava Synthetic Slate // Flushing
Brava Synthetic Cedar // Cutchogue

Questions homeowners ask about synthetic cedar

Does synthetic cedar shake actually look like real cedar?

Up close, you can tell. From the street, from the driveway, from anywhere a person actually looks at your roof – no. Brava shakes are molded from real cedar, so the grain and thickness vary shake to shake instead of repeating like a printed pattern, and the color runs through the shake rather than sitting on top of it. If what draws you to cedar is the way it looks on a Long Island house, everything a cedar roof gets right is the same list – this version just keeps it for fifty years.

Brava carries a 50-year limited warranty. Natural cedar typically lasts 30 years – and that is before Long Island weather has had its say. For a homeowner who plans to stay put, that gap is the whole argument. We put the rest of the case side by side in our breakdown of synthetic cedar shake: the Class 4 impact rating, the Class A fire rating, the color options, and what the maintenance difference actually costs over a few decades.

Not out of the box – the product is rigid and there is no standard method for a curved surface. It can be done, but it takes a crew willing to develop the detail. We built a custom installation method for the curved dormers on this Smithtown project rather than change the design.

Two reasons. Water moves off an open valley faster and with less to catch on, and copper is the finish that ages into the house instead of away from it. It costs more up front. On a roof you intend to keep for fifty years, it is the cheaper decision.

Salt air, wind off the Sound and the freeze-thaw cycle are what shorten a cedar roof here. Natural cedar absorbs moisture, and absorbed moisture is what causes the curling and cupping you can spot from the ground on tired roofs – our cedar shake guide covers what natural cedar needs to survive a Long Island climate, including the maintenance pass it wants every two to four years. Synthetic shake does not absorb water, so it does not curl, split, hold moss or feed insects. That is why so many of our Suffolk and Nassau projects end up specified this way.

Planning a roof you only want to build once?

Tell us what you want the house to look like when it is finished. We will work backwards from there — the way we did in Smithtown.

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